Prose

The Ask

Prose, a leading personalized beauty brand, had a great activation and a common problem: guests were spending only brief moments at the experience, limiting meaningful engagement. With a short window to create a lasting impression, the hospitality moment needed to do real work — stop people, create something they'd carry with them, and keep the brand top-of-mind long after they left.

What We Built

We designed and executed a fully immersive hospitality experience built around three of Prose's signature scent profiles — each one translated directly into a guest experience. Custom program built from a deep understanding of the Prose brand essence and product line, so guests could connect the sensory experience back to the products themselves. The hospitality served as the culminating touchpoint of the activation journey — the moment that made everything else stick.

Created a lasting impression as the culminating experience of the activation.

Enabled meaningful in-person connection for a typically direct-to-consumer brand.

Guest experience successfully aligned to Prose's brand identity and scent profiles.

“They crushed the event. The experience was truly aligned with the brand and the goal of being inspired by our products.”

— Event Producer, CNC Agency (for Prose)